BOGUO · SINCE 2016
Your brand, backed by our factory.
BOGUO brings clothing development, manufacturing and brand design together, backed by our own factory and showroom in Zhejiang. As you launch or grow your business, we work with you on the collection itself and how customers see your brand, including your identity, packaging and website materials.
GROW TOGETHER
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As you get to know what your customers come back for, new ideas for the range begin to emerge. We can help you develop those ideas, building on the product and brand work we've already done together.
YOUR CUSTOMERS
You know the market you want to serve. We'd like to hear about the people you sell to, how you reach them and where you want the brand to go. That gives the collection a direction we can develop together.
We plan each new collection with you and agree the work and cost before we begin.
01 / Your customers — You know the market you want to serve. We'd like to hear about the people you sell to, how you reach them and where you want the brand to go. That gives the collection a direction we can develop together.
02 / Your collection — The styles need to feel like they belong to your brand. We help you work on the mix of products and carry those choices through design, sampling and the way the range is presented.
03 / What comes next — When you're planning a new season or broadening the range, we can return to what's already been developed. Your feedback helps us decide together what to repeat, refine or introduce.
OUR PRODUCT RANGE
Build a focused collection or a wider range across categories. We'll work with you on how the styles fit together and which fabrics and details suit the people you're selling to.
For everyday collections or occasionwear, we look at how the fabric falls and how you want the garment to feel. The cut, coverage and finishing can then be developed around your brand.
Dresses and matching sets offer different ways to put a range together. We'll help you work on the proportions and explore fabrics and colours that feel right alongside the rest of your collection.
You may already have a particular collar or front opening in mind. We'll build on those preferences as we develop the cut and finishing, keeping the look your customers know in view.
Tell us the ages you're designing for and where you picture the pieces being worn. We can then look at the length, room to move and fastenings together, with the rest of your range in mind.
For a boys' range, we can develop thobes alongside matching sets. We'll take the age group and occasion into account as we work on the cut, openings and finishing with you.
Hijabs, khimars and prayerwear can be a range of their own or part of a wider collection. We'll explore the fabrics and colours with you, then work on the drape, coverage and construction.
THE PEOPLE BEHIND BOGUO
BOGUO was founded in Zhejiang in 2016. With our own factory and showroom, we can develop the range with you and work through how it will be made. Our work also covers the identity and materials you'll use to introduce it to customers.
From fabric to brandProduct development, factory production and brand design, planned together.
More about BOGUO
THE BRAND LAB
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COLLECTION
We look at how the range fits your brand, from the mix of styles to the fabrics and colours. Together, we can develop a collection that feels familiar to your customers while giving them something new to look forward to.
Explore Brand Lab →Brand Lab gives the collection and the way you present it the same attention. We can work with a brand you're already building or help you develop a new one, with the work agreed around what you need.
Collection: We look at how the range fits your brand, from the mix of styles to the fabrics and colours. Together, we can develop a collection that feels familiar to your customers while giving them something new to look forward to.
Identity: The identity you use in your store should feel at home on the clothes too. We can build on your existing name and look, or work with you on a new identity for labels, packaging and the places you sell.
Market: We help you put the collection into words, using the garment details and what you know about your customers. Product names and descriptions can then speak naturally to the people browsing your store or website.
Assets: Alongside the clothes, you may need labels, packaging or materials for your website. We bring those into the project too, agreeing with you what to create and where you'll use it.
FROM DIRECTION TO PRODUCTION
With product development and our own factory involved, we can work through the practical details while the collection takes shape. You'll review the samples with us and approve the details before production.
03 / APPROVAL
Take time to look at how the garment fits and feels. We'll go through your comments together and confirm the sample and details you're happy to put into production.
UP NEXT → QUALITY
Bring your designs or the references you've been collecting. We'll talk through the look you have in mind and work out how to develop it for your customers.
Once you see the design in fabric, some choices become easier to make. We'll look at the fit and construction with you, then work through any changes the sample needs.
Take time to look at how the garment fits and feels. We'll go through your comments together and confirm the sample and details you're happy to put into production.
The sample and specifications you've approved guide the checks on your order. We agree which measurements and finishing details to inspect, and how the results will be reviewed.
Before the order leaves, we go over the packing, shipping and agreed documents with you. We'll also confirm what you need to arrange when it arrives in your market.
THE WORK BEHIND YOUR BRAND
Our product, garment and brand work are planned together. The same collection decisions carry through development into the labels, copy and other materials you'll use to sell it.
DESIGN / DEVELOPMENT / MAKING
07 / START A PROJECT
A new label, a broader range or plans for the next season. We'd like to hear what you're working towards and where we could help.
Start a Project